In an increasingly globalized economy, the companies that are successful are the ones that stay in tune with the dynamics of the international marketplace using conference calling. Companies that learn to use conference calling effectively will have a major competitive advantage.

The globalization of business can be very expensive. When more than one staff member must travel to a business meeting, the travel expenses increase exponentially. The more staff members that have to travel, the more complicated the logistics become.

Conference calling provides a means by which to avoid the time and energy spent on travel. It can bring people together instantly from anywhere around the world. This facilitates communication, by eliminating the barrier of distance. Conference calls can be used to facilitate deals between companies and within companies. They are an effective way to spread information across a corporation quickly. 

By saving time, money, and improving the flow of communication, conference calls are an indispensable tool for any business that wants to thrive in a globalized economy. Those businesses that fail to grasp the advantages of conference calls do so at their own risk.